Jennifer's Talent

jenniferstalent.com
Jennifer's Talent logo

Jennifer's Talent is a talent agency and they needed an inventive way to feature their talent while showing their solid level of service. 

Great talent agencies are service and convenience organizations, and the site needed to show that to prospective hiring ad agencies and production companies looking for actors and models.


Strategy

Jennifer's Talent's website features an innovative 'talent cart' where the art directors choose some of the talent they think might fit a job and call or email JT's staff with thier unique cart number, and by the time they start a conversation on needs, they're already half-way done. The site also included a self-managed talent upload area where the talent could upload recent pictures or videos and keep much more up to date than a more manual method. The site looks great and really shows their quality service with both words and actions.

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